Thinking Italy is just about food, fashion, and supercars? Think again. With a $2.5T+ GDP and a $59 million population, Italy is Europe’s third-largest domestic economy—and it is undergoing a massive, urgent digital transformation.
In Tech Opportunities in Italy, our CEO Rick Pizzoli sits down with Italian country manager Stefano to reveal why smart tech companies are bypassing overcrowded markets like the UK to capture explosive growth in Italy. From navigating the 95% SME-driven ecosystem with lightning-fast deal cycles to cracking the heavily funded public sector and high-tech industries (AI, AgTech, ClimateTech), this conversation is packed with real-world strategies for landing, expanding, and winning in Italy before the competition takes over.
If you are looking for your next major market expansion in Europe, this session is an absolute must-watch.