Rick our CEO shares how our company has evolved to help tech businesses expand into Europe by leveraging external partnerships and adapting to remote work. He highlights the importance of a clear sales strategy, local market understanding and the growing role of AI in modern sales.

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Clement Lottier emphasizes that cultural understanding, local expertise, and a proven track record are essential to overcoming market challenges, especially in regions like France, where engaging buyers directly can be difficult due to time zones, communication styles, and cultural nuances.

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Clement shares his personal experience introducing a fintech product into the retail space. He highlights the initial reluctance of retailers to adopt unfamiliar offerings and emphasizes the importance of aligning products with current retail trends.

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Meet Clément Lottier, SFE’s expert in consumer-focused electronics and retail strategy.

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This video explores how the telecommunications and financial services sectors are increasingly merging in Africa, particularly to serve the underbanked population through mobile money platforms.

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With over 30 years in telecom and 26 in South Africa, SFEs African Expansion Partner, Paul Dinsmore, shares his experience in the field.

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SFE accelerates market entry while providing essential operational support, giving businesses a strategic edge in global expansion.

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Fractional executives are gaining traction, as startups look to tap into high-level expertise without the cost of full-time leadership.

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Our CRO Gavin joins open source leaders to compare and contrast the challenge of building a sustainable open source business – when part of your value is given away for free – versus the traditional tech startup go to market.

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Don't get lost in the UK tech crowd! Haydn Boxall, our UK lead gen veteran, reveals how to differentiate yourself, your message, and your product to stand out and win in this competitive market.

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Get ready to crack the code to German market expansion with our BDR Gunar, who specializes in lead gen in the DACH region.

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Learn from our account exec Haydn how to pursue lead generation that leaves an impact. Especially when they answer might be No or No for right now.

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Our very own Gunar Meyer has been working as a tech BDR in Germany since 2015. In this video he shares the secrets to relationship building and B2B lead generation in Germany

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Rick joins our partners Predictable Revenue and CloudTask to really deep-dive into lead generation and demand generation for the new year. Get your pen and paper ready because you are going to learn a lot!

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Our friend and SaaS business development extraordinaire shares advice based on his real experience in successfully expanding to Europe without breaking GDPR.

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Learn our secret way to test out new SaaS markets in Europe with our friend and sales leadership genius Robb Miller's tried and true pathways to expansion.

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As the gateway to LatAm, the European telecommunications industry and more, learn from our Spanish country lead Uri Kesselman how to outsource sales in Spain – and learn why both Uri and our CEO Rick chose to emmigrate there long ago!

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Rick was on Cloud Task's Transform Sales Podcast to talk about the key strategies for outsourcing sales effectively.

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Our German country manager Andreas offers the secret to successful sales outsourcing Europe – a local and trusted approach.

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Gavin gets real about the reality of lead generation in the UK.

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The benefits of outsourcing sales especially in a new market is that you can bring on a team pretty quickly.

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Hello my name is Nigel Pollard and I've been working with Sales Force Europe for the last 13 years.

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Spend 16 minutes with our French Country Manager Yves de Beauregard and learn from how 35 years launching tech companies in France.

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Spend 5 mins with our SDR account director James Smith as he reflects on his and his team's experience with lead generation in La France. Make sure his Lead Gen tips are a part of your 2023 planning!

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Learn from Stefano Barbieri's 26 years of tech sales in his home of Italy about what makes Italy a good target, how to approach Italy differently, what Italian businesses value in technology, key trends, and more!

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Are you ready to bring your business to the UK? Learn from our CRO Gavin (almost) everything you need to know to do to achieve that.

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Learn from our CEO Rick about the evolution of sales outsourcing in Europe over the last 20 years. Listen to him on a recent episode of the Predictable Revenue podcast.

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Sure you've found success with founder-led sales, but are you ready to scale up and abroad past that? Rick and Greg discuss how to achieve that faster, with less risk.

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Join Globalization Partners' Jennifer McGuire and our own Rick to talk about how to approach the myth of the tech talent shortage. You just need to get more creative with an international point of view.

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The future of lead generation is iterative and multi-channel. We look forward to the 2022 lead generation trends to help drive our expansion abroad and at home.

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You can't improve what you can't measure. Clear data management is the best way to improve any lead generation strategy -- and to stay compliant!

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There's no doubt that the tech industry is booming. But when you're ripe to bring your tech scale-up abroad, where should you heard first: Europe or Asia?

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Get to know our business development partner Tim and learn to address the greatest challenges facing your modern lead generation strategy.

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As your tech company scales up and around the world, you will inherently have a hybrid team. And the hybrid model of work is the best way to hire the best people for the job, where they can do their best work. Here's how.

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Your international expansion strategy takes looking back to understand your future. It’s time companies prepare for a new phase of globalization, in which advanced, long-term strategic practices are required to thrive at the global level. Watch this Pangeo 2021 recording to learn more.

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What is inside sales? What isn't it? Learn how this form of advanced remote sales can take your tech buyers from demo all the way through to negotiation and signing.

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This is the story all about how we've worked with VP of Sales Robb Miller since 2013 helping expand two SaaS companies — Rich Relevance (now Algonomy) and Livefyre (acquired by Adobe) — expand to 25 new countries!

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We all want predictable revenue. How does a modern tech company achieve this? Aaron Ross and Rick Pizzoli talk careful recruitment and training of a numbers-focused sales team. And very metrics-focused lead generation.

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How do you hire the right enterprise sales representatives? How do you support them from contracting to lead generation to billing?

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How do you build an international, compliant lead generation strategy? How do you design highly measurable, multichannel lead generation?

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What distinguishes modern lead generation from the same old? Spend two minutes with Lead Gen Expert Gavin Page to finally understand what works to generate and nurture leads in 2021.

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Get to know our CRO Gavin Page, who heads much of our European lead generation and inside sales, as well as sales assessments or international sales strategy.

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There's no such thing as a Pan-European retail channel. Channel sales has to be done through present local partnerships with long-term relationships in place.

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Learn in just three minutes about how sales outsourcing works and how it can create predictable revenue for your European expansion.

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An elevator pitch is a necessary skillset in the tech world. Our CEO Rick takes up the challenge to describe a 18-year-old sales outsourcing org in just 70 seconds.

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Meet our CEO Rick and listen to the story of why our European network of sales reps was founded in 2003 to fill a gap in the tech global expansion market.

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Your first hire in a country is your most important. Listen to Globalization Partners' Diane Albano and our own Rick Pizzoli strategize over finding the right sales representative to test out your product or service will do in the new market.

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Business dynamics are changing every day. Listen to Intralink's Alan Mockridge and our own Rick Pizzoli discuss ways build a really motivated remote sales team.

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Our CEO Rick talks at the Slush tech founders event about how sales is really the key to finding success and growth across Europe and beyond.

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