Clement Lottier shares his personal experience introducing a fintech product into the retail space. He highlights the initial reluctance of retailers to adopt unfamiliar offerings and emphasizes the importance of aligning products with current retail trends. By creatively repositioning the product, he was able to bridge understanding and gain retailer interest. Clement's experience offers scalable strategies; centered on clear communication, creative positioning, and consumer behavior insights, that can help overcome entry barriers and drive successful product adoption.