In this conversation, our CEO Rick Pizzoli shares insights on the growth of Sales Force Europe, the evolving role of remote work and the importance of strong external partnerships for successful market expansion. He discusses the challenges of entering European markets, the need for a clear sales strategy and how AI is transforming sales. Rick also touches on Europe's role in the global AI space, trends in tech, the complexities of the European VC landscape and the difficulty of lead generation in a crowded market. He highlights the value of local sales expertise, effective client onboarding and striking a balance between remote work and company culture. Rick wraps up by addressing misconceptions about sales outsourcing, sharing his vision for the company and offering a glimpse into his life as a CEO, emphasizing the importance of work-life balance.